Asset Management

There are higher complexities and risks in hotel and resort investments than in any other forms of real estate due to the nature of its operations and brand relationships. Axsia HTL can provide tailored solutions to suit every individual owner’s needs.

We align objectives with key stakeholders and foster a relationship-building approach to achieve market-leading returns. We have an in-depth knowledge of operator brands and their value propositions and challenges. Our understanding of the optimal balance between ADR and occupancy drives strong RevPAR compared to the competitive set.

Tasman Hotel, Hobart (2)
Our services and experience include:
Developing a vision statement to align key stakeholders.
Reviewing annual budgets and capital expenditure planning.
Key staff recruiting, onboarding and appraisals.
Refinancing and supporting asset valuations.
Operational optimisation of the hotel, restaurant, retail and amenity.
Sales and marketing.
Project management.
Contracts, deals and negotiations.
Renovation and re-positing strategy.
Growing revenue and enhancing guest experience.
how we can help
Additional Services

Our team at Axsia HTL can also deliver the following services that complement Asset Management and we have created our own proprietary tools to assist in this process from sophisticated feasibility modelling to customer experience evaluation™.

Hotel Project Development

Our superior knowledge, paired with extensive research in hotel project development, allows us to integrate into owners’ visions from the initial stages. We mitigate any uncertainty owners may have in planning, development, review and negotiations. Our expert approach focuses on valuation and funding outcomes allowing our clients to maintain control of the project while ensuring project delivery success.

Our services include:

  • In-depth market research and competitor analysis
  • Project feasibility with market fundamentals
  • Property and site evaluation
  • Design optimisation and operational efficiencies
  • Operator and brand selection
  • Deal negotiation
  • Support for bank valuations and debt and equity funding
Hotel Acquisition

We assist purchasers to understand the future profit potential for existing assets. In many cases, there is a re-positioning opportunity that we can identify where others don’t. This assists our clients to develop their bid and execution strategy

Our services include:

  • In-depth market research and competitor analysis
  • Project feasibility with market fundamentals
  • Renovation and Re-positioning strategy
  • Design optimisation and operational efficiencies
  • Operator and brand selection
  • Deal negotiation
  • Support for bank valuations and debt and equity funding
  • Execution post-acquisition
  • Acquisition due diligence
Hotel Disposal

We assist vendors to maximise value when positioning a hotel for sale. Operators will typically not provide future trading projections on the sale of the Hotel. We step in to understand the asset and what the future opportunity might be.

Our services include:

  • Analysing current hotel/asset performance versus market/competitor set
  • Product analysis – physical product and guest service experience
  • Analysis of renovation and/or re-development potential to re-position for higher growth
  • Identification of untapped potential for a new owner
  • Preparation of financial projections
  • Preparation of future asset strategy for potential purchasers, with recommendations
  • Meeting with potential purchasers to provide a professional industry view on the asset and its future potential
Advisory

Our diverse team of industry veterans can offer management consulting services across the various hotel, tourism and leisure sectors, including hospitality, retail, property and finance.

We provide a strategic advantage with our added expertise in the following services:

  • Project Advisory
  • Strategy and business planning
  • General Manager mentoring
  • Debt and equity funding
  • Project feasibilities preparation and review
  • Budgeting and modelling
  • Hold or sell analysis
  • Acquisition and disposal strategies
Regional Visitor Economy Investment

A regional visitor economy is a place-centred concept widely expected to support the next critical investment boom in the hotel, tourism and leisure sector. We can advise on the infrastructure and services to support this inflow with a detailed understanding of the foundations that attract visitors.

Our approach includes:

  • Providing valuable insights for tourism development and regional investment
  • Deep-dive into demand drivers
  • Evaluation of economic development and destination management metrics
  • Identify market gaps through bespoke methodologies and solutions
  • Support investment opportunities for Local Government Areas (“LGAs”) and investors